ROOPY is a brand that tries to pour specific ideas cuteness of concept which according to the general paradigm is considered frightening. Specially of case that have ideas associated with the skate. Skate is always portrayed as a community which has relations to grim concepts such as extreme sports. and its relate to the music with a fast beat kind of punk.
its a ROOPY jobs that will illustrate that the skate is not always grim. skate is a concept that has a funny things. and with this we draw into our designs.
ROOPY is a skate brand that does not look frightening but overshadow the frightening concept of skate!
so be ROOPY be SKATE be CUTE!